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Precision marketing data for subscription merchants
Identify and acquire more of your most valuable customers.
Turn your data into dollars.
Shine a light on your biggest profit generators with Sublytics, a single-view, easy-to-use data analytics platform that helps subscription businesses pinpoint which customers have the highest Customer Lifetime Value (CLV) and where they come from.
The most used data analytics tools have massive blind spots when it comes to subscription businesses. At Sublytics, we tailor data analytics to work more precisely for your subscription business, allowing you to see the big picture — and bigger profit margins.
Sublytics works by combining pre- and post-sale data and marketing specifics, such as advertising spend into one easy to use platform. This way, you can identify your most valuable customers and direct your ad spend accordingly.
With tools like customer cohort and churn analysis, subscription data and inventory forecasting, and cash flow analysis, Sublytics lets you dive deeper into your data, drawing out insights that often go undiscovered.
Our single-point platform lets you accurately track your Return On Ad Spend (ROAS) so you can determine the applicable Customer Acquisition Cost (CAC) at the source, campaign, ad, and custom parameter level.
By capturing better data and understanding your Customers’ Lifetime Value (CLV), Sublytics helps your subscription business keep its competitive edge.
The results? Sublytics customers saw a 35% higher return on their ad spend.
Seamless integration with your E-commerce platforms
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What we enable
Right data, right decisions
Discover the true lifetime value of your customers and track your way back through the marketing channels that drove them to you. Connect the dots between sources, campaigns, ad groups, and UTM parameters to better determine your marketing budget and where to spend it.
Customize your reports
Increase employee efficiency with simplified reporting for users in a variety of roles – marketing, operations, finance and more. Customize your dashboards and alert notifications so that relevant data becomes actionable for each individual.
Determine cause and effect
Understand the relationships between every facet of your business. Filter reports using a pivotable style format so you can start broad and get granular to identify the root cause of an issue or opportunity.
Gain a global perspective
Pull data from all data sources, including E-commerce platforms, CRMs, billing providers, ad platforms, shipping providers, and more. Gain a global view of consumer behavior from every angle to make the smartest, most effective business decisions.
More reasons to choose Sublytics
One-click setup
No technical
resources required
Intuitive,
actionable insights
Real-time data,
100% uptime
What our customers say
Sublytics helps interpret your data and helps you make data-driven
decisions that will either help you make more money, or in some cases,
save you from losing money.
Sublytics is more than just a data collection and analysis tool. It’s like
hiring an entire data/tech department. They don’t just hand you the tools
and say, ‘good luck!’ But rather, they help you every step of the way.
We wouldn’t be where we are today without Sublytics helping us
organize our data into meaningful next steps.
JONATHAN OLLA, Chief Data Officer, NativePath.com 
From onboarding and training to troubleshooting, Sublytics has provided some of the best support I’ve experienced in my 25+ year technology career. In short, they really give a (you know what;-) !
ROB HOXIE, Co-Founder, Tiege Hanley LLC 
Until Sublytics, there wasn’t an analytics platform built specifically for the subscription industry. Additionally, their integration process with our subcommerce platform was seamless and they were able to backfill ALL of our historical data within hours. Hugely beneficial to our decision making.
The Sublytics team goes above and beyond to help you get the information you’re looking for. If they don’t have a prebuilt segment for what you’re trying to achieve, they will take the time to build it out for you.
KEVIN WOHLMAN, Founder & CEO, Southern Scholar The Sublytics team goes above and beyond to help you get the information you’re looking for. If they don’t have a prebuilt segment for what you’re trying to achieve, they will take the time to build it out for you.
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